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What is a
domain name?
A domain name is the name you type into a browser (such
as Internet Explorer or Netscape) to get to a site on
the web. For example:
www.thespeedtest.com
What does it
mean to register a domain name?
To preserve order on the Internet, and to ensure that no
two people ever own the same domain name, there is a
central registry of all domain names maintained by
The
Internet Corporation for Assigned Names and Numbers (ICANN).
In order for you to own your domain name, your name and
business information must be added to ICANN's database.
This process is called registering a domain name. Only
ICANN approved registrars can register your domain name.
What's in a
good domain name?
A good domain name is short (1 to 3 words), easy to
remember, and representative of your business.
What is a
domain name pointer? Why might I need one?
A domain name pointer is simply a domain name that
"points to" another web site. For example, following
both these links:
http://www.forsaleinsisters.com and
http://www.forsaleinbend.com will take you to the
same web site. That is because forsaleinbend.com is a
pointer to forsaleinsisters.com.
Domain pointers
can be handy for several reasons. One popular reason to
own a domain pointer is to shorten or improve your web
site address. For example, you may have a free web
hosting account with a long web address and you would
like to project a more professional image with a short
domain name. For example lets say this is Fred web site
address: http://www.freewebhost.com/webpages/fredsusedcar/.
Bob doesn't like this cumbersome address so Fred buys
the domain name: freds-usedcars.com. Fred then has his
hosting company point this domain name to his original
site. Now he can use the freds-usedcars.com address on
his business cards, emails and advertisements.
Also, businesses
often find that they profit from owning more than one
domain name or domain name pointer. When a searcher can
not remember a domain name, they will often type in
likely domain names trying to find the site. Because
domain names are cheap, you can easily buy several
domain names similar to your main domain name, all of
which refer to your site. For example, if your site is
named joes-sports-bar.com you may wish to also buy
joesportsbar.com (one s), joes-sportsbar.com, and
joesbar.com. If assigned as domain name pointers, all of
these domain names when typed into a browser, would
refer to your site.
Other uses for
domain pointers include using them to track marketing
campaigns (i.e. putting a specific domain name on a
certain advertisement and tracking how many hits are
received to that domain name) or to target a specific
market segment (i.e. using separate domain names to
focus on separate aspects of a business).
What is
domain name parking?
Because domain names are selling at such a rapid rate
(over 10,000 per day!) many people choose to buy and
save their domain names even though they have not yet
built the web site associated with the name. This is
called domain name parking.
Are domain
names really going that quickly?
Just check out the facts:
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In
1995, roughly 100,000 domain names were registered.
Since then, over 30 million have been registered.
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97
percent of the words in Webster's dictionary have
been registered.
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Every single "all a's" domain name from a.com to
aaa..aaa.com (63 characters) has been registered.
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There are over 50,000 possible one, two and
three-letter domain names, all of which have long
been bought, even the ones that don't make sense (ie.
z, 11, chz, e1q, f-4, etc.) Many of these are owned
but not in use (i.e. parked). At auction, these
domains easily fetch between three and four figures.
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All
common English names have been registered.
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Some people have argued: there are roughly
31,700,000,000,000,000,000,000,000,000,000,000
domain names available, counting the 37 characters
in the English alphabet, plus 10 digits and the
hyphen. How can we possibly be running out? Very
easily. The largest English dictionary has only
about 290 thousand entries. Of these, about 200
thousand words are in use today. An average person
has a vocabulary of only 15 to 20 thousand words and
uses only about 2 thousand in a week's conversation.
When you consider that 31 million domain names have
already been registered, you can easily see that
good domain names are going fast. After all, it may
be available, but who wants a domain name like
"nzdkkipa3cp-il183j-gsl.com?"
How do I know
if my domain name is taken? How do I go about getting my
domain name or names? How much does a domain name cost?
To check and see if your domain name is taken, use our
free
domain name search tool. You can search as many
times as you like. If someone has taken your domain
name, you can check to see who owns it.
How does DNS
work?
The DNS system
is a huge database, in fact, it is the biggest database
in existence today. When you register your domain
with a registrar like
www.godaddy.com, the registrar point the domain to
what is called an authorative DNS server. This
server is usually located at you web hosting company.
The Athorative server then begins broadcasting the IP
address that is associated with your domain. This
then populates around the internet and takes anywhere
from 0 to 72 hours for all the DNS servers to hear about
it. Once this has occurred, people can start
typing
www.yourdomain.com.to get to your site.
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